04 Mar SST PURE® CONGRATULATES KEITH MITCHELL ON HONDA CLASSIC WIN

SST PURE® Shaft Alignment, golf’s global leader in computerized analysis and alignment of golf shafts, is proud to congratulate Keith Mitchell on his victory at The Honda Classic in Palm Beach Gardens, Fla.

The Honda Classic is the first PGA Tour win for Mitchell, who has had clubs PUREd this year. Mitchell birdied the 72nd hole to capture his maiden win on Tour by one shot and break through a crowded leaderboard. His final-round 67 was enough to win by one shot at the always-difficult PGA National.

Clubs are PUREd for PGA Tour professionals either at the direct request of the players themselves, their clubmakers, OEMs, shaft manufacturers, or representatives.

SST PURE is a patented process of shaft alignment designed to analyze a golf shaft to find its most stable orientation. Using proprietary computer software and sensitive data-acquisition sensors, the SST PURE Shaft Alignment System quickly locates the “neutral” plane in each shaft. By assembling the club with the shaft in this SST PUREd position, off-line twisting and bending during the golf swing and at impact are greatly minimized. The SST PURE system also generates a printout for each shaft, showing its structural and performance analysis.

The SST PURE process works on any shaft regardless of its material; steel, graphite, even boron or thermoplastic sports equipment benefits from the SST PURE process. All shafts contain irregularities in straightness, roundness and stiffness that are inherent to the manufacturing process. These structural inconsistencies can negatively or positively affect a shaft’s performance depending on how the shaft is aligned.

SST PURE is currently licensed by golf club fitters in 21 states in the U.S. and in 14 other countries including Australia, Bahamas, Canada, England, Germany, Holland, Indonesia, Ireland, Japan, Mexico, Northern Ireland, Scotland, South Korea, and Switzerland.

About SST PURE

SST PURE is a highly sophisticated, patented process through which a golf shaft can be analyzed and its most stable position identified. The top expert club fitters on the PGA Tour and around the world use SST PURE® Shaft Alignment to analyze and align their custom clubs and more and more are becoming licensed. On every major professional tour, the best golfers in the world rely on the groundbreaking SST PURE Shaft Alignment to make sure their golf clubs perform consistently. Players who have SST PUREd their shafts for consistency, accuracy, and distance have won over $2 billion on the PGA Tour.

For more information about the PUREing process, visithttp://www.sstpure.com.

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